Gigga Hug creates her art on the mobile phone. Taking a photo or a painting as a starting point, she creates a new image out of the given material using different image editing softwares. What other people use for enhancing their Social Media representation, for Hug becomes an art tool. For her, this means she has total flexibility in when and where she can make art – a production process that is adapted completely to the screen based contemporary society of our times. Hug was trained as an art teacher and has been working as an art teacher and art educator for over ten years.
For the second elementum art podcast, we met with Timo Ullmann in his home in Aarau. He elaborated on the conception of his body of work entitled «The Screentest Series», that he produced especially for elementum. We spoke about how his performative videoworks are questioning the levels of perception and how he works with the actual materiality of the screens. For him, the elementum platform provides the opportunity to explore new forms of virtually displaying his work in a digital exhibition space that is open 24/7.
In this interview we speak to Josh Rigling, a conceptual artist with a concentration in internet art projects. We touch on a variety of topics including what makes up the essence of his art, how the crypto art movement helps to lower the barrier of entry for new artists and where he thinks elementum differentiates itself from other marketplaces.
In the third elementum podcast, we had the pleasure to meet Ana Hoffmann, one of the very first artists that we featured on our platform. She tells us about how she came to know about NFTs at the Rare Art Festival in New York in 2019 and how she has been more and more interested in this technology since then. Ana has a background in photography and she reveals how the different media of music, photography and video merge together in her works Black Ink on White Paper and Stripes in the Hood.
In the first edition of the elementum art podcast, we had the pleasure to meet Jonas Baumann, a painter and digital artist based in Basel, Switzerland. We spoke about how the digital and the analogue sphere merge in his work and how different motives and ideas can easily travel from one to the other world. He will also reveal why it is interesting for him to be represented on the elementum platform and what he thinks about the current NFT hype.
For the 2021 CADAF Online edition we were invited to share our experience on the elementum NFT marketplace with fellow platform initiators and developers Jason Rosenstein (Portion), Judy Mam (DADA), Zack Yanger (Superrare) and Jacqueline O'Neill (Blockparty). We discussed how we as platforms can best profit from the momentum the technology has recently gained, how we can build an attractive marketplace for both artists and collectors, how to involve the community and how to deal sustainably with environmental issues. The talk was moderated by Jason Bailey.
In our second artist interview Bård Ionson tells us about the inspirations and the creative process behind his art. He reveals the main influences that shaped his path as an artist and what he thinks will happen to his body of work in 20 years. Furthermore, we explore the advantages of selling art online through a blockchain-based marketplace like elementum.